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麦当劳 问题建议

发布时间:2014-01-28 15:00:38  

CROWDING

Influence the research of new products

Reduce the profit

Low attraction

Solution
? Arrange a permanent position ? Provide a special price

? Expand the space

Solution
? Establish new site for business operations ? Do research on dietary habits

Problem
? Reduce the profit

? The meal costs ﹩1.99 and refills of coffee are free attract some older customers older customers have lots of spare time and most of

them prefer to chose the cheap food older customers stay long time in restaurant they only sit for hours with a cup of coffee Cutting down the number of customers thus reduce the company’s profits.

Solution
? Limit the time period of free refill of coffee,

we can limit offer free refill of coffee from 6:00am to 11:00am .because after 11:00am ,they have many customers come to restaurant for lunch. ? I think refills of coffee are free all day is the real problem,,

Solution
? Provide discount card ? Present some gifts


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