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英语广告PPT

发布时间:2014-05-08 10:03:15  

Do you know them?

What is advertisement?
?

Someone defined “advertising” as the “salesmanship(推销) in print(印刷)”. And remember that media now encompass(包含) more than print with the advent(出现) of radio, cinema and television.

Public service advertising(公益广告) ? Creative advertising(创意广告) ? Advertising slogan(广告语) ? Funny video
?

PUBLIC SERVICE ADVERTISING 公益广告

Quit smoking
禁烟

Water saving

节水 To save water is to save our life!

Protect trees
保护树木

ADVERTISING SLOGAN
? ? ? ? ? ?

? ?

?
? ?

Time is what you make of it. (Swatch) 天长地久。(斯沃奇手表) Engineered to move the human spirit. (Mercedes-Benz) 人类精神的动力。(梅塞德斯-奔驰) A diamond lasts forever. (De Bierres) 青蛙变王子、钻石就是永恒、钻石恒久远,一颗永流传。 (第比尔斯) Good to the last drop. 滴滴香浓,意犹未尽。(麦斯威尔咖啡) Obey your thirst. 服从你的渴望。(雪碧) To me, the past is black and white, but the future is always color. ....对我而言,过去平淡无奇;而未来,却多姿多彩(轩尼诗 酒)

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? ? ?

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Make yourself heard.(Ericsson) 理解就是沟通。(爱立信) Communication unlimited.(Motorola) 沟通无极限。(摩托罗拉) For the Road Ahead.(Honda) 康庄大道。(本田) Just do it. 只管去做。(耐克运动鞋) The choice of a new generation. 新一代的选择。(百事可乐) No business too small, no problem too big. .... 没有不做的小生意,没有解决不了的大问题。 (IBM公司)

Next
You will watch a video and answer my question. ? Question: ? This ad belongs to which product? ? A、Pantene(潘婷) ? B、Lux(力士) ? C、Dove(多芬) ? D、VS(沙宣)
?

Answer:
?

…………….

?

…………….

?A

The end

?Thank

you!


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