haihongyuan.com
海量文库 文档专家
全站搜索:
您现在的位置:首页 > 幼儿教育 > 少儿英语少儿英语

新职业英语_2_通用版_Unit6(1)

发布时间:2013-10-14 08:46:14  

新职业英语 Unit 6 Quality

Unit 6

Unit 6 Quality
Conte nts

1

Warming-up

5

Writing

2 3 4

Reading A

6

Mini-project Language Lab

Reading B

7

Listening & Speaking

8 7

Entertainment Language Lab

< Back

Next >

Home

Unit 6 Quality

-up Warming-up

Warm

Task 1 Task 2

< Back

Next >

Home

Unit 6 Quality

rmWarming-up 1

Wa

Task 1 Work in pairs. Discuss with your partner and match the quality symbols with their meanings.

Notes

( B ) 1. It is a compulsory conformity mark on many products placed on the single market in the European Economic Area. It certifies that a product has met European consumer safety, health or environmental requirements. ( A ) 2. It is a standard for quality management systems. It is maintained by the International Organization for Standardization. ( C ) 3. It is the abbreviation for China Compulsory Certification. It covers 135 products divided into 20 categories, including household appliances, motor vehicles, motorcycles, safety glasses, medical devices, lighting apparatus, cables and < Back Home Next > wires, etc.

Unit 6 Quality

Warming-up Notes-1

ISO 9000 国际标准化组织9000。ISO9000系列是众多由 ISO(国际标准化组织)设立的国际标准中最 著名的标准。此标准并不是评估产品的质量。 而是评估产品在生产过程中的品质控制,是一 个组织管理的标准。
< Back Next >

Unit 6 Quality

Warming-up Notes-2

CE 欧洲合格认证。大部分来自欧洲经济区(EEA) 的产品,都需要印上欧洲合格认证CE标志,代 表产品制造商或服务提供者已确保产品符合相 应的欧盟要求,而相应的评估程序也已完成。 相关欧盟要求包括玩具安全、机械工具等。

< Back

Next >

Unit 6 Quality

Notes-3 Warming-up

CCC

中国强制性产品认证,又名中国强制认证,简
称 CCC 或 3C。它是中华人民共和国强制规定

各类产品进出口、出厂、销售和使用必须取得
的认证,只有通过认证的产品才能被认为在安

全、电磁兼容性(EMC) 、环保等方面符合强
制要求。CCC 标志的图案由基本图案、认证种 类标注组成。
< Back

Unit 6 Quality

Warming-up Warm-2

Task 2 Work in pairs. Discuss with your partner and match the following quality symbols with their corresponding products.

AFH

BDG

CE

Notes

< Back

Next >

Home

Unit 6 Quality

Notes-1 Warming-up

中国质量认证中心(CQC)
是经中央机构编制委员会批准、由国家质量监督检验检 疫总局设立、委托国家认证认可监督管理委员会管理的 国家级认证机构。该中心颁发的认证包括产品认证(CC 产品认证、农食产品认证、CQC 自愿性产品认证等)、

体系认证(ISO9001 认证、ISO4001 认证等)和国际认
证(CB认证、CE认证等)。
< Back Next >

Unit 6 Quality

Warming-up Notes-2

中国质量认证中心农食产品认证 中国质量认证中心(CQC)认证的一种。

< Back

Unit 6 Quality

Readi Reading A ng A

Text Task 1

Task 2
Business Know-how

< Back

Next >

Home

Unit 6 Quality

A-1 Reading A Text

Product Recall
A product recall is defined as the action taken to prevent the distribution, sales and use of a product which may pose a safety hazard to consumers. Such action may be taken if there

is probability that the use of the product would cause health
consequences, injury or death.

< Back

Next >

Home

Unit 6 Quality

Text A-2 Reading A

Recalls are costly to a company because they often entail

replacing the recalled product or paying for damage caused in
use. In addition, there is also indirect cost following damage to a brand name and reduced trust in the manufacturer. A good

example is the recall of over 500,000 Toyota Tundra pickup
trucks, which had a steering problem, forcing the manufacturer to attempt to right the problem.

< Back

Next >

Home

Unit 6 Quality

Text A-3 Reading A

A country’s consumer protection laws usually have specific requirements in regard to product recalls. Such regulations may include how much of the cost the maker will have to bear, situations in which a recall is compulsory, or penalties for failure to recall. A company may also initiate a recall voluntarily, subject to the same regulations. Suppliers are encouraged to voluntarily recall a product as soon as a defect is found. It is in the best interest of the suppliers to make sure that these products are effectively removed or prevented from reaching the market place.
< Back Next > Home

Unit 6 Quality

Text A-4 Reading A

Consumer organizations often examine products and warn the public of possible defects that diminish a product’s functional value or safety. In the meantime, individual consumers may use grass-roots tactics to bring public attention to corporate misconduct. They may write to newspapers and post information on product defects, threatening the maker’s publicity if the faults are not put right.
< Back Next > Home

Unit 6 Quality

Text A-5 Reading A

When it becomes apparent that a product is likely to cause injury or health problems to a person, the supplier should take the necessary steps required to recall the product and control the risk. A product can be recalled at three levels: wholesale, retail and individual consumer. After assessing the product distribution in market place, the supplier should determine the levels of product recalls. Determination of the level of recalls is dependent on how far the product has penetrated the market from the supplier. An individual consumer recall is the most serious and extensive type and involves recovery of the product from individual consumers.
< Back Next > Home

Unit 6 Quality

Text A-6 Reading A

Being aware of product recalls is important for the safety of anyone who comes in contact with the product. Unfortunately, recalls are not always

easy to learn about, and companies
do not always publicize a recall in an effort to limit th

e cost of replacing

the product.

< Back

Next >

Home

Unit 6 Quality

Reading A
A-Trans-1

产品召回
产品召回是指针对存在消费安全隐患的产品所采 取的防止其流通、销售或使用的行动。如果消费者使 用产品有可能导致健康问题、身体损伤或死亡,那么

就需要采取产品召回的行动。

< Back

Unit 6 Quality

Reading A A-Trans-2

对于公司来说,产品召回需要付出高昂的 代价,因为公司通常要替换被召回的产品或赔

偿消费者因使用该产品受到的伤害。一个典型
的例子就是丰田公司曾召回超过 50 万辆坦途 牌轻型货车:由于转向装臵存在问题,生产商 不得不采取行动纠正这一错误。

< Back

Unit 6 Quality

A-Trans-3 Reading A

一个国家的消费者保护法对于产品召回通 常都有具体的要求。这些法规涉及制造商应承 担的损失、哪些情况下必须召回产品,以及制 造商不召回产品所将面临的处罚。公司也会主 动召回产品,但需要遵从上述相同的法规。一 旦发现产品存在缺陷,供应商最好能主动召回 产品。有效确保这些产品不在市场上流通也是 最符合供应商利益的。
< Back

Unit 6 Quality

A-Trans-4 Reading A

消费者协会经常会进行产品检查并告知公众
那些可能降低产品使用价值及安全性的缺陷。同 时,个体消费者也可以利用一些平民化的手段让 公众注意到一些企业的错误行为,比如写信到报 社,发布有关产品缺陷的信息,这样在错误得不

到更正时就可以威胁制造商的声誉。

< Back

Unit 6 Quality

Reading A A-Trans-5

当某种产品明显可能造成人身伤害或危及 消费者健康时,供应商应遵从必要的步骤召回

产品以控制风险。产品召回可分为三个层面:
批发商、零售商及单个消费者。供应商在评估 完产品在市场的流通情况后,就应该决定从哪 个层面上召回产品。产品召回的层面取决于其 在市场的渗透情况。从单个消费者层面召回产

品最为严重,涉及范围也最广,需要从每位消
费者手中收回产品。
< Back

Unit 6 Quality

A-Trans-6 Reading A

充分了解产品召回对于保证接触产品的人
员的安全意义重大。令人遗憾的是,消费者并

不容易获知有关产品召回的信息,而公司为了
控制替换产品的成本,通常也不会公布有关产 品召回的信息。

< Back

Unit 6 Quality

Reading A

recall

n. a request by the manufacturer of a product that has been identified as defective to return it, as for necessary repairs or adjustments

e.g. The company issued a recall of all their latest
hairdryers. v. to ask for something to be returned, often because there is something wrong with it

e.g. The makers have recalled a lot of cars that were unsafe.
< Back

Unit 6 Quality

Reading A

define v. to say or explain what the meaning of a w

ord or phrase is

e.g. A budget is defined as “a plan of action expressed
in money terms”.

Tran: 一些词汇有很多不同用法,所以很难定义。
Some words are hard to define because they have many different uses.
< Back

Unit 6 Quality

Reading A

pose v. to create a threat, problem, etc. that has to be dealt with; to sit or stand in a particular position in order to be painted, drawn or photographed

e.g. Pollution poses a threat to the continued existence of
this species.

Tran: 她摆了个姿势微笑着让摄影师拍照。
She posed and smiled for the cameraman.
< Back

Unit 6 Quality

Reading A

hazard
n. something that can be dangerous or cause damage

e.g. Growing levels of pollution represent a serious health
hazard to the local population.

Tran: 每个人都意识到抽烟的危害。
Everyone is aware of the hazards of smoking.

< Back

Unit 6 Quality

Reading A

costly a. causing problems or the loss of something; costing a lot of money, esp. when this is regarded as unreasonable or unnecessary

e.g. a costly mistake/failure e.g. Mining can be costly in terms of lives. Tran: 卖自己房子是一件高成本,耗时间的差事。
Selling your house can be a costly and time-consuming business.
< Back

Unit 6 Quality

Reading A

entail
v. to involve something as a necessary part or result

e.g. The work entails driving a long distance every day. Tran: 这样大的投资不可避免地带来一些风险。
Such a large investment inevitably entails some risks.

< Back

Unit 6 Quality

Reading A

right v. to correct something that is wrong or not in its normal state

e.g. It’s a terrible situation and we should right it as soon as
possible.

Tran: 这个错误正在被纠正。
The mistake is being righted.

< Back

Unit 6 Quality

Reading A

in regard to (=with regard to) concerning someone or something

e.g. The company’s position in regard to overtime is made
clear in their contracts.

Tran: 关于你近来提交的工作申请,恐怕我们不能提供这份
工作给你。 In regard to your recent application, I am afraid we are unable to offer you the job.
< Back

Unit 6 Quality

Reading A

compulsory a. that must be done because it is a law or someone in authority orders you to

e.g. Wearing seat belts in cars is compulsory by law. Tran: 在许多大学英语是一门必修课。
English is a compulsory subject in many universities.

< Back

Unit 6 Quality

Reading A

penalty n. a punishment for breaking a law, rule or contract

e.g. The law imposes tough penalties on advertisers who do not
tell the truth.

Tran: 逃票旅游的惩罚金额是200美元。
The penalty for traveling without a ticket is $200.
< Back

Unit 6 Quality

Reading A

initiate v. to arrange for something important to start

e.g. The government has initiated a program of economic
reform.

Tran: 知识分子围绕恐怖主义的话题掀起了一场
讨论。 Intellectuals have initiated a debate on terrorism.
< Back

Unit 6 Q

uality

Reading A

subject to depending on

e.g. They have authority to decide,
subject to the minister’s approval.

Tran: 我们的计划根据天气而定。
Our plans may change subject to the weather.

< Back

Unit 6 Quality

Reading A

in the interest(s) of being a good result or an advantage of someone or something

e.g. These reforms were in the best interests of the local
government.

Tran: 为了安全起见,加油站禁止吸烟。
In the interest of safety, smoking is forbidden at the gas station.
< Back

Unit 6 Quality

Reading A

diminish v. to become or make something become smaller, weaker, etc.

e.g. I don’t want to diminish her achievements, but she did
have a lot of help.

Tran: 这些记忆不会随时间淡淡消逝。
These memories will not be diminished by time.

< Back

Unit 6 Quality

Reading A

tactic n. a particular method you use to achieve something

e.g. Different circumstances involve adopting different
tactics.

Tran: 他们尝试了各种策略来防止醉驾。
They tried all kinds of tactics to stop drink driving.

< Back

Unit 6 Quality

Reading A

apparent (not usually before noun) easy to see or understand e.g. It was apparent from her face that she was really upset. a.

Tran: 很快大家都清楚他不能唱歌。
It soon became apparent to everyone that he couldn’t sing.

< Back

Unit 6 Quality

Reading A

penetrate
v. to start to sell things to an area or country, or to have an influence there; to move into or through something

e.g. The company has been successful in penetrating overseas
markets this year.

Tran: 爆炸的声音穿透了最厚的墙壁。
The noise of the explosion penetrated the thickest walls.

< Back

Unit 6 Quality

Reading A

recovery
n. the action or process of getting something back; the process of becoming well again after an illness or injury

e.g. There’s a reward for information leading to the
recovery of the missing diamonds.

Tran: 父亲从手术中获得完全的康复
My father has made a full recovery from the operation.
< Back

Unit 6 Quality

Reading A

publicize v. to make something known to the public

e.g. He refused to publicize his project. Tran: 这个慈善工作通过媒体被大力宣扬。
The work of the charity has been widely publicized through the media.
< Back

Unit 6 Quality

AReading A Task-1

Task 1 Complete the following table according to the passage.

damage to the brand name reduced trust in the manufacturer compulsory voluntary consumer organizations

wholesale retail individual consumer

< Back

Next >

Home

Unit 6 Quality

A-Task-2-1 Reading A

Task 2 Answer the following questions according to the passage. 1. What is the purpose of a product recall? To prevent the distribution, sales and use of a product which may pose a safety hazard to consumers. 2. When is a product recall necessary? When there is probability that the use of the product would cause health consequences, injury or death. 3. What do a country’s consumer p

rotection laws usually have concerning product recalls?

They usually has regulations in regard to how much of the cost the maker will have to bear, situations in which a recall is compulsory, or penalties for failure to recall.

< Back

Next >

Home

Unit 6 Quality

A-Task 2-2 Reading A

4. What can a consumer do to bring public attention to corporate misconduct? An individual consumer can write to newspapers and post information on product defects. 5. Why is it difficult for the public to learn about product recalls? Because companies do not always publicize a recall in an effort to limit the cost of replacing the product.

< Back

Next >

Home

Unit 6 Quality

Business Know-how

Promoting Excellence in Quality Control
? Develop a quality control system that works for the company; ? Document the quality control policies properly and keep documentation as simple as possible; ? Check the process from time to time to ensure that the policies are being properly implemented; ? Train the staff; ? Involve the management and staff members in quality control procedures and periodic reviews; ? Use standards to specify minimum quality criteria for suppliers and encourage them through some form of recognition.
< Back Next > Home

Unit 6 Quality

din Reading B gB Rea

Text Task 1 Task 2

< Back

Next >

Home

Unit 6 Quality

Text Reading B B-1

Quality Control Process
Quality is not only an attitude, but also an established system. Through strict procedures, our engineers keep control of quality throughout every step of production. We divide the quality control process into three separate processes, which ensures that specialized professional knowledge is applied to each stage of our operation.

< Back

Next >

Home

Unit 6 Quality

Text Reading B B-2

Incoming Quality Control
The IQC process conducts inspections and deals with quality problems before the production process starts. Specific tasks of IQC include: ● Perform sampling of incoming materials; ● Perform visual and functional inspection of material samples; ● Keep track of quality control chart of inspected materials; ● Inform engineering staff of major deviations.
< Back Next > Home

Unit 6 Quality

Text Reading B B-3

In-Process Quality Control
The IPQC process controls the quality systems during the assembly process in order to detect and deal with problems that may come up as a result of assembly. Specific tasks of IPQC include: ● Perform inspections on assembled and in-process materials;

< Back

Next >

Home

Unit 6 Quality

Text B-4 Reading B

● Use statistical control techniques and watch for major deviations; ● Perform in-process checks to ensure processes are up to standard.

Outgoing Quality Assurance
OQA is the last process before products are delivered to customers, and therefore is very important to ensure our shipment is defect-free. Numerous redundancies with IQC and IPQC are performed here to ensure the validity of previous processes.
< Back Next >

Home

Unit 6 Quality

Text B-5 Reading B

Specific tasks of OQA include: ● Perform visual and functional

inspection;
● Apply sampling based on industry standards;

● Conduct reliability testing;
● Submit failure analysis reports and inform engineering staff.
< Back Next > Home

Unit 6 Quality

Reading B B-Trans-1

质量控制流程
质量不仅是一种态度,而且是一套规范化的 体系。通过严格的程序,工程师可以对生产过程 的每一个步骤进行质量监控。 我们的质量控制流程分为三个独立的过程, 确保将专业知识应用到生产的每一个环节。这个 体系也提供了必要的复检,避免遗漏任何质量问 题。

< Back

Unit 6 Quality

Reading B B-Trans-2

进料质量检验(IQC)
IQC 的任务是负责生产过程开始之前的检验及 质量问题的处理。 IQC 的具体任务包括: ● 对进料进行取样; ● 对材料样品进行外观和功能检测; ● 跟踪受检材料的质量监控图; ● 将大的偏差通知工程技术人员。
< Back

Unit 6 Quality

Reading B B-Trans-3

过程质量检验 (IPQC) IPQC 程序控制装配过程中的质量体系,以便检 查并处理装配过程中可能出现的问题。 IPQC 的具体任务包括: ● 对已组装好的和正在组装的材料进行检测;

< Back

Unit 6 Quality

B-Trans-4 Reading B

● 使用统计控制技术监控大的偏差; ● 实施过程检查以确保所有过程都达标。 成品质量检验 (OQA) OQA 是产品送交客户前的最后一个过程,因此确 保发出的货物没有瑕疵至关重要。在这里要进行 进料质量检验(IQC)和过程质量检验 (IPQC) 的多次复检,以确保前两个过程的有效性。
< Back

Unit 6 Quality

B-Trans-5 Reading B

OQA 的具体任务包括: ● 进行外观和功能检测;

● 按工业标准进行抽样;
● 进行可靠性测试; ● 提交错误分析报告并通知工程技术人员。

< Back

Unit 6 Quality

B-Task-1 Reading B

Task 1 Decide whether the following statements are true (T) of false (F) according to the passage.

1__ Before the production process starts, the OQA process will F
conduct inspections.

T 2__ OSE’s quality control process is divided into three separate processes: IQC, IPQC and OQA.
3__ OQA is the last quality control process before shipment of T the goods.

T 4__ Inspections are required in all of the three quality control processes.
5__ In the quality control process, all the products and F materials are inspected.
< Back Next >

Home

Unit 6 Quality

B-Task-2 Reading B

Task 2 The following are some quality control tasks. Decide in which of the three quality control processes (IQC, IPQC, OQA) they are carried out. 1. Conduct the reliability testing

2. Examining the surface of the material to look for any defect.
3. Take out 1% of the finished products randomly to check whether they are packed properly. 4. Report major deviations in the qualit

y of the materials to the engineers. 5. Prepare a failure analysis report.

OQA IQC OQA IQC

OQA

6. Find out which step in the assembly process results in the IPQC most defects. 7. Increase the number of material samples for inspection IQC according to the updated quality standard. < Back Next > Home

Unit 6 Quality

Listening & Speaking

List enin g

Task 1 Task 2 Task 3 Task 4

Task 5

< Back

Next >

Home

Unit 6 Quality

Listening & Speaking

LTas k1

Task 1 Listen to the conversation and fill in the blanks with what you hear.
W: We are unhappy with the machine we received last month. _________________ M: I’m very sorry to hear that. We seldom get any complaints about our products or services. __________ W: Your trouble-free machine Lampe 300 has actually being making trouble _______________ in our workshop every day ever since it was set up by your engineer two weeks ago. You should either replace the machine or offer us a credit. __________________ __________________ M: Well, it’s not our policy to provide replacements or a credit before any investigation is made. __________ W: I think you have guaranteed the machine for three years. M: That’s right. Anyway I’ll send our engineer over to your factory _________________ to do the inspections first. W: I hope you can treat the matter as urgently as possible since we have many orders to fulfill nowadays.
声音
< Back Next > Home

being

Unit 6 Quality

Listening & Speaking

LTas k2

Task 2 Sarah is making a phone call about a defective product. Listen to the conversation and choose the best answer to each question you hear.

____________ ___________

__________
声音

Script

< Back

Next >

Home

Unit 6 Quality

Listening & Speaking

L-2Scrip t

Task 2 Script

to us by express train. You should be able to receive them within this week. W: This is our initial order with you and we are far from satisfied. M: I apologize for the inconvenience and please permit me to point out that this type of fault rarely occurs in our products. Q1: What's the problem with the furniture? Q2: What was the cause for the product defect? Q3: When will the buyer get the replacements?
声音
< Back

Unit 6 Quality

Listening & Speaking

LTas k 3-1

Task 3 Listen to a journalist interviewing a toy manufacturer on

the product recall. Decide whether the following statements are true or false. Then write key words to support your answers.

1. The product is recalled because excessive lead has been detected. True □ False √ □
design problems; do not have excessive lead _____________________________________________

2. Stricter quality control measures have been adopted after the recall. True √ □ False □

__________________________________________
声音

Script

< Back

Next >

Home

Unit 6 Quality

Listening & Speaking
LTas k 3-2

3. Matt operates through its own plants. True □ False √ □

_____________________________________________ cooperate with other companies 4. The recall has great

ly influenced Matt’s orders. True □ False√ □
orders on the rise __________________________________________

声音

Script

< Back

Next >

Home

Unit 6 Quality

Listening & Speaking

L-3Scrip t

Task 3 Script

W: Matt is one of the largest toy manufacturers in the country, and exports about three million toys every year. But it has come under the spotlight (受到公众关注) for an export toy recall this year. M: We sincerely apologize for the trouble the recall has caused. Our recalled toys had design problems. But those are not poisonous toys. Our toys do not have excessive lead in paint.
声音
< Back

Unit 6 Quality

Listening & Speaking

LTas k 4-1

Task 4 John is asking his business consultant about quality control. Listen to the conversation and tick off the points the woman mentions.




声音

Script

< Back

Next >

Home

Unit 6 Quality

Listening & Speaking

LTas k 4-2

√ √

声音

Script

< Back

Next >

Home

Unit 6 Quality

Listening & Speaking

L-4Scrip t

Task 4 Script

M: The concept of quality control has been widely used. Could you explain it a little bit? W: Quality control is a process to ensure a certain level of quality in a product or service. The basic goal of quality control is to ensure that the products or services meet specific requirements. M: Is a quality control team alone sufficient for ensuring product quality? W: Usually, it is not the job of a quality control
声音
< Back

Unit 6 Quality

Listening & Speaking

LTas k 5-1

Task 5 Listen to the passage twice and fill in the blanks with what you hear.

In the late 1960s, a large department store in America had a special sale on electric knives. Although they were priced very low, surprisingly, few knives sold. The store then raised the price a little, and the knives quickly sold out. It is clearly different from what ______________________________ the demand and supply theory says. What could explain this strange phenomenon? The most likely explanation for this event is that people the quality of items often make judgments about __________________ based on their prices.
< Back Next > Home

声音

Unit 6 Quality

Listening & Speaking

LTas k 5-2

Usually, high-quality items are expensive and lowquality items are cheap. Thus, when people see an item that appears unusually cheap, they suspect that the item

has low quality. In the knives example, people must have thought that something was wrong with the
knives because the price was so low. When the store raised the price a bit, people no longer thought that the deal was ___________________. too good to be true
声音
< Back Next > Home

Unit 6 Quality

Listening & Speaking

LTas k 5-3

It is true that sometimes quality depends on price. For example, consider how parents would act if they had won a free vacation and had to hire someone to watch their _____________ baby. Would they seek out the cheapest babysitter available? If they love their baby, they won’t act this way. Those who

are willing to work for very little indicate that they are unable to get higher wages. They will probably provide low-quality child care. People know what is fair, and often _______________________________________________. work less if paid less and work harder if paid more
声音
< Back Next > Home

Unit 6 Quality

Writi Writing ng

Task 1 Task 2

< Back

Next >

Home

Unit 6 Quality

Task Writing 1-1
W-

Task 1 Revise the following inappropriate sentences in questionnaires and explain why.

1. How do you feel about our products and do you have any suggestions for our improvements?
Doublequestions. The sentence should be divided into two separate questions: How do you feel about our products? Do you have any suggestions for our improvements? 2. Don’t you think the distribution of fashion magazines is adequate? Negative question. Do you think the distribution of fashion magazines is adequate? 3. Do you think the delivery service is prompt and liable? Difficult terms. Do youthink the delivery service is quick enough?
< Back Next > Home

Unit 6 Quality

Task Writing 1-2
W-

4. In a typical month, how often do you shop online?

Not specific. In October, how often do you shop online? 5. How do you usually go to work? — By bus. — By subway.

— By private car.

The question doesn’t include all the possible alternatives. —By bus. —By subway. —By private car. —By ship. —By train. —By bike. —On foot

< Back

Next >

Home

Unit 6 Quality

Task Writing 2
W-

Task 2 Suppose you are hired by the marketing department of a mobile phone company, and asked to prepare a questionnaire to determine college students’ preference for messenger products (聊天软件). Draft an appropriate questionnaire and use it to collect information from your classmates. You may consider the following aspects in your study:

→ Messenger brands (e.g. MSN Messenger, Tencent QQ, Yahoo Messenger, ICQ, Skype, etc.) → Messenger function → Reasons for choosing certain kinds of messengers → Frequency of using the messengers

< Back

Next >

Home

Unit 6 Quality

Mini Mini-project

Work in groups. Your company specializes in children’s toys and has lately developed a new product. Search the website of China Quality Certification Centre (CQC), and try to find out the information on the quality certification your new product is subject to. Then report the details in class. Below is the homepage of CQC for your reference.
Your report should include the following information:

1. Which product certification can be awarded to your new product (e.g. CCC, CQC, CB or ISO)? 2. Brief introduction of the certification (e.g. CCC’s full name, products subject to CCC, etc.). 3. What does a sample of certification look like?
< Back Next > Home

Unit 6 Quality

Sam Mini-project ple

< Back

Unit 6 Quality

age Language Lab Lab Langu

Task 1 Task 2

Task 3
Task 4 Task 5

< Back

Next >

Home

Unit 6 Quality

Language Lab
LLTask 1

Task 1 Match the words on the le

ft with their meanings on the right.

( D ) 1. recall

(H ) 2. hazard
( A ) 3. consequence ( B ) 4. entail

( J ) 5. compulsory
( C ) 6. penalty ( E ) 7. diminish

( F ) 8. publicize
( G ) 9. retail ( I ) 10. recovery

A. a result of something that has happened B. involve something that cannot be avoided C. punishment for breaking a law, rule or contract D. ask for something to be returned, often because there is something wrong with it E. become or make something become smaller, weaker, etc. F. make something known to the public G. the selling of goods to the public usually through shops/stores H. something that can be dangerous or cause damage I. the action or process of getting something back; the process of becoming well again after an illness or injury J. that must be done because of a law or a rule
< Back Next > Home

Unit 6 Quality

Language Lab
LLTask 2-1

Task 2 Complete the following sentences with the words from Task 1. Change the form if necessary.

consequence 1. Many believe that poverty is a direct _____________ of overpopulation . 2. The project would ____________ a huge increase entail in defense spending. diminish 3. The amount of water in the pond will ___________ as the dry season continues. 4. She made a remarkable _____________ from the recovery illness. 5. In this country, ______________ for stealing was penalty death many years ago.
< Back Next > Home

Unit 6 Quality

Language Lab
LLTask 2-2

retails 6. The firm manufactures and ____________ its own range of sportswear. 7. The car factory ____________ all the cars which were recalled supposed to have safety faults. compulsory 8. In Britain, education is ____________ between the ages of 5 and 16. hazard 9. Cigarette smoking is a major health ____________ and may result in your death. 10. Charles was in town for a couple of weeks to publicize ___________ his new book.

< Back

Next >

Home

Unit 6 Quality

Language Lab
LLTask 3

Task 3 Complete the sentences with the following words or phrases. Change the form if necessary.

is to define 1. The purpose of this paragraph ________________ the technical term oscillator. in the interest of 2. We constructed the railway ________________ common people. apparent 3. It was ________________ that the young people had disgraced themselves and their respective parents. In regard to 4. ________________ your problem, I would like to make a suggestion. aimed to 5. The police at the news conference said the push _________ eliminate threat to the city.
< Back Next > Home

Unit 6 Quality

Language Lab
LLTask 4-1

Task 4 Rewrite the following sentences after the models.

Model 1:

The supplier should take the necessary steps. These steps are required to recall the product and control the risk. The supplier should take the necessary steps required to recall the product and control the risk. 1. What do you think of the play? The play was put on by the students. What do you think of the play put on by the students? 2. She is a nurse. She is t

rained by ourselves. She is a nurse trained by ourselves. 3. The treaty was published in 1887. The treaty was not known to the public until last year. The treaty published in 1887 wasn't known to the public until last year.
< Back Next > Home

Unit 6 Quality

Language Lab
LLTask 4-2-1

Model 2:

Anyone who comes in contact with a product should be aware of product recalls. It is important for their safety. Being aware of product recalls is important for the safety of anyone who comes in contact with the product. 1. You should read English aloud in the morning. It will do you a lot of good.
Reading English aloud in the morning will do you a lot of good.

< Back

Next >

Home

Unit 6 Quality

Language Lab
LLTask 4-2-2

2. I won’t argue with you anymore. It makes me tired.
Arguing with you makes me tired.

3. Many people don’t like speaking in public. It’s a challenge to them.
Speaking in public is a challenge to many people.

< Back

Next >

Home

Unit 6 Quality

Language Lab
LLTask 5-1

Task 5 Translate the following into English using the given words or phrases.

1. 我们都要受自然规律的支配。 (subject to) We are all subject to the laws of nature. 2. 他发起了一场关于开办新学校的讨论。(initiate) He has initiated a discussion about opening new schools. 3. 我们了解所有新老邻居的情况。 (learn about) We learned about all the neighbors, old and new. 4. 这两家公司虽是竞争对手,但彼此保持联系很多年了。(in

contact with)
Competitors as they are, these two companies have been in contact with each other for many years.
< Back Next > Home

Unit 6 Quality

Language Lab
LLTask 5-2

5. 不让他加入网球俱乐部对他伤害很大。(exclusion) His exclusion from the tennis club hurt him very much. 6. 你得打电话找名管道工人让机器恢复正常。(put right)

You’ll have to call a plumber to put the machine right.
7. 这个评委会负责评定一栋建筑物是否值得保存。 (assess) The committee is responsible for assessing whether a building is worth preserving. 8. 地震后一个月大规模的重建工作就开始了。(extensive) Extensive rebuilding work was soon carried out just one month after the earthquake.
< Back Next > Home

Unit 6 Quality

Entertainment

Ent ert ain me nt

Another Day in Paradise
Sung by: Phil Collins
she calls out to the man on the street "sir, can you help me? it's cold and i've nowhere to sleep, is there somewhere you can tell me?" he walks on, doesn't look back he pretends he can't hear her starts to whistle as he crosses the street seems embarrassed to be there oh think twice, it's just another day for
声音 Background
< Back Next > Home

Unit 6 Quality

Entertainment

Bac kgr oun d

Background
This song, Another Day in Paradise, is like a narrative poem, expressing the thought of the sympathy for the weak and the "heaven" in the dark society. It describes a kind, homeless woman appealed for the passers-by, but got refused. This

is a strong and realistic song. The singer Collins was one of only three recording artists (along with Paul McCartney and Michael Jackson) who have sold over 100 million albums worldwide both as solo artists and (separately) as principal members of a band.
< Back

新职业英语 Unit 6 Quality

Thank You!


网站首页网站地图 站长统计
All rights reserved Powered by 海文库
copyright ©right 2010-2011。
文档资料库内容来自网络,如有侵犯请联系客服。zhit326@126.com